“Ruby Tuesday,” the Rolling Stones‘ 1967 smash hit, has a newly created lyric video being released by ABKCO Music & Records in conjunction with the group’s 2018 European Tour. The video features a rhythmic presentation of the song’s lyrics coupled with a dazzling 1960’s-style floral motif.

“For this hauntingly beautiful ballad the goal was to create a romantic and evocative visual inspired by 60s design and an independent, free-spirited woman,” reads a press release about the video. “To enhance the wistful, baroque feel of the verses, densely decorative floral and paisley patterns which form throughout each scene create a rich tapestry of detail. The lyrics appear in a beautiful, bold, swash style typeface accompanied by calligraphic flourishes. The choruses cut to kaleidoscopic patterns set against a bright ruby red backdrop, ensuring a big hit of colour in contrast to the verses.”

“Ruby Tuesday” was written, for the most party, by Stones guitarist Keith Richards in 1966.  It was inspired by Linda Keith, his girlfriend at the time, who had recently left him for a poet named Bill Chenail. Soon thereafter she began dating rising star Jimi Hendrix.

“That’s the first time I felt the deep cut,” Richards recollected in his 2010 autobiography Life. “The thing about being a songwriter is, even if you’ve been fucked over, you can find consolation in writing about it, and pour it out . . . It becomes an experience, a feeling, or a conglomeration of experiences. Basically Linda is ‘Ruby Tuesday.’”

The recording features Brian Jones on recorder, Bill Wyman fretting a double bass (with Keith Richards bowing it) and outside help from arranger/composer Jack Nitzsche who played piano on the track.

Initially released in January 1967 as a b-side to “Let’s Spend the Night Together,” “Ruby Tuesday” became The Rolling Stones’ fourth #1 U.S. hit, and got to #3 in the UK.

The mono version of “Ruby Tuesday,” as heard in the lyric video, is available from ABKCO as part of The Rolling Stones in Mono box set (CD or LP), Singles Collection: The London Years 3CD, as a digital download (standard or HD) and on all streaming services.

RELATED: Keith Richards Wrote His First Song Locked in a Kitchen with Mick Jagger